
The Evolution of Home Fragrance
Home fragrance has been an integral part of human culture for thousands of years, evolving from ancient rituals to modern-day aromatherapy. This journey reflects our enduring desire to create pleasant and meaningful environments through scent.
This journey through home scents explores timeless classics, modern innovations, and even a few strange historical customs along the way.
Ancient Origins:
The Birth of Home Fragrance
The use of fragrance in homes dates to ancient civilisations. Around 3,000 BC, the Egyptians burned aromatic resins like frankincense and myrrh during religious ceremonies, believing these scents could purify the air and ward off evil spirits.
In ancient China, incense made from herbs and woods was used not only for religious rituals but also to create a harmonious atmosphere in homes.
Meanwhile, the Romans took things a step further, using animal fats combined with lavender, rosemary, or cinnamon to fragrance their homes.
During the Heian period (794–1185), Japanese aristocrats played a game called Kōdō, where they would guess and appreciate different incense scents. Some of these woody and resinous aromas, such as oud, patchouli and benzoin, remain the backbone of high-end modern fragrances today.

Medieval Practices:
Fragrance as Protection
During the Middle Ages, Europeans used fragrance not just for pleasure but for survival. Strong, pleasant scents were believed to ward off disease, leading to the widespread use of herbs, spices, and flowers in everyday life.
- Nosegays & Pomanders – Small bouquets of fragrant herbs and flowers, known as nosegays or tussie-mussies, were carried in hand or pinned to clothing to mask the stench of unwashed streets and to protect against illness. The wealthy carried pomanders, ornate balls filled with scented materials like cloves, ambergris, and musk, to "purify" the air around them.
- The Terrifying Plague Doctor Masks – One of history’s most infamous uses of scent for protection was the eerie, beak-like plague doctor mask. These masks were filled with aromatic herbs, spices, and even vinegar-soaked sponges, as it was believed that the Black Death spread through "bad air" (miasma theory). While the true cause of the plague was bacteria carried by fleas, these herbal concoctions may have at least masked the horrific smells of the era.
While we now know that fragrance does not ward off disease, the psychological comfort of pleasant scents has persisted - proof that our love for beautiful aromas is deeply rooted in history.

The Renaissance and Beyond:
The Art of Perfumery
The Renaissance period marked a significant advancement in the art of perfumery. In France and Italy, scented gloves and garments became fashionable, and the use of potpourri to fragrance homes gained popularity. This era laid the foundation for modern fragrance practices, blending science with artistry.
In 18th-century France some nobles (notably King Louis XV) would douse their wigs in orange blossom water and animal musk to cover up unpleasant odours.
Modern Home Fragrance:
A Fusion of Tradition and Innovation
Today, home fragrance encompasses a wide array of products, from scented candles and reed diffusers to room sprays and essential oil diffusers. While traditional scents like lavender and rose remain popular, there is a growing interest in unconventional fragrances that offer unique sensory experiences.

The Timeless Classics:
Notes That Have Endured
Some scents have remained popular for centuries, their universal appeal transcending time and culture. Among them:
Lavender
Used since medieval times for relaxation and purification.
Rose
Associated with romance and opulence, once used in Persian and European palaces.
Sandalwood
A staple in Indian and Buddhist traditions, often linked with meditation.
Citrus (Orange, Bergamot, Lemon)
Fresh and uplifting, historically popular in Mediterranean perfumery.
Amber and Musk
These warm, resinous notes date back to ancient perfumery and have been linked to attraction and mystery.
The Rise of the Unconventional:
Modern Scent Innovations
The past few decades have seen a surge in unexpected, even quirky, candle scents. Today’s fragrance lovers crave originality, leading to a rise in complex blends that evoke specific places, memories, or moods. Some unique scents we offer include:
Tomato Vine
A crisp, green, and slightly earthy fragrance reminiscent of fresh garden harvests.
Cardamom Coffee
A rich, spiced aroma capturing the essence of freshly brewed coffee with Middle Eastern warmth.
Vintage Bookshop
The nostalgic scent of aged leather-bound books and antique wood.
Amber & Rock Salt
A marine-inspired blend of mineral-rich sea air and warm amber.
Fireside
The smoky, resinous scent of a crackling fireplace, infused with treacle and spice.
Many of these modern scents are designed to evoke emotional connections. Since scent is linked to memory, a whiff of Fireside might remind you of childhood winters, while Tomato Vine could transport you to summer afternoons in the garden.

Scent, Memory & Attraction: A Quick Aside
Science tells us that scent and memory are intricately linked, with the olfactory bulb connecting directly to the brain’s limbic system - the centre of emotions. Pheromones and natural body scents have long played a role in human attraction, which is why warm, musky, and resinous notes (like those found in Velvet Tonka or Vintage Bookshop) continue to be so alluring.
Global Perspectives:
Fragrance Traditions Around the World
Different cultures have unique traditions and preferences when it comes to home fragrance:
- Middle East: Bakhoor - wood chips soaked in fragrant oils are burned to perfume homes and clothing, reflecting hospitality and warmth.
- India: The use of incense sticks, or agarbatti, is common in households for both religious rituals and creating a pleasant ambiance.
From Past to Present:
The Ever-Evolving World of Candle Fragrances
From the resins of ancient temples to today’s avant-garde blends like Drift (a coastal-inspired almond, jasmine, and heliotrope scent), the journey of home fragrances reflects our ever-changing relationship with scent. Whether you are drawn to the comforting warmth of Honey & Molten Amber or the fresh vibrancy of Wild Fig & Oakmoss, every fragrance tells a story - and we continue to write new chapters with every candle we create.

The Future of Home Fragrance:
Sustainability and Personalisation
As consumers become more conscious of environmental and health impacts, there is a shift towards natural and non-toxic home fragrance options. Brands are focusing on sustainable sourcing and eco-friendly packaging.
Conclusion
The evolution of home fragrance is a testament to humanity's enduring relationship with scent. From ancient rituals to modern innovations, fragrances continue to play a vital role in shaping our environments and enhancing our well-being. As we look to the future, the fusion of tradition and innovation promises exciting developments in the world of home fragrance.